Welcome To B. K. Birla College of Arts, Science & Commerce, Kalyan

Welcome To B. K. Birla College of Arts, Science & Commerce, Kalyan                Welcome To B. K. Birla College of Arts, Science & Commerce, Kalyan                Welcome To B. K. Birla College of Arts, Science & Commerce, Kalyan                Welcome To B. K. Birla College of Arts, Science & Commerce, Kalyan               

Master’s in Business Management

Key Information

Eligibility

Duration

2 Years

Programme Code

Course Type

Masters Degree

Curriculum

Semester - I

Sr. No. Paper Title of Paper Credits
1 Major Strategic Management 4
2 Major Corporate Finance  4
3 Major Principles and Practices of Management  4
4 Major Economics for Business Decisions 2
5 Elective Financial Services Paper 4
6 Minor Research Methodology for Business  4
Total Credits 22

Course Outcomes (CO)

Title of Course Course Outcome
Strategic Management 1. To enable the learners to understand new forms of Strategic Management concepts and their use in business.
2. To provide information pertaining to Business, Corporate and Global Reforms
3. To develop learning and analytical skills of the learners to enable them to solve cases and to provide strategic solutions.
4. To acquaint the learners with recent developments and trends in the business corporate world
Corporate Finance 1. To enhance the abilities of learners to develop the objectives of Financial Management.
2. To enable the learners to understand, develop and apply the techniques of investment in the financial decision making in the business corporate.
3. To enhance the abilities of learners to analyze the financial statements.
Principles and Practices of Management 1. Learners will be able to apply the management principles in business.
2. Students will be able to understand the basic principles of management.
3. It will help students to understand the organizational concepts in Management.
4. It will help learners to apply the leadership qualities in organization.
Economics for Business Decisions 1. This course is designed to equip the students with basic tools of economic theory and its practical applications.
2. The course aims at familiarizing the students with the understanding of the economic aspects of current affairs and thereby prepares them to analyse the market behavior with economic way of thinking.
3. In addition to providing an insight into application of economic principles in business decisions, it also intends to widen analytical ability of the students and to provide them a foundation for further study of economics.
4. In order to make the study practical oriented, the paper requires discussion of some cases involving the use of concepts of business economics.
Financial Services Paper 1. To enable the learners to understand the basics of Financial Services
2. To make the learners familiar with the concept of Mutual Funds
3. To enable the learners to know the regulatory framework of Merchant Banking
4. To enhance the knowledge of learners regarding other financial services.
Research Methodology for Business 1. To enhance the abilities of learners to undertake research in business & social sciences.
2. To enable the learners to understand, develop and apply the fundamental skills in formulating research problems.
3. To enable the learners in understanding and developing the most appropriate methodology for their research.
4. To make the learners familiar with the basic statistical tools and techniques applicable for research.

Semester - II

Sr. No. Paper Title of Paper Credits
1 Major Business Ethics and CSR 4
2 Major Cost and Management Accounting 4
3 Major E-Commerce  4
4 Elective Entrepreneurial Management 2
5 Minor Management for Business Relations 4
6   OJT 4
Total Credits 22

Course Outcomes (CO)

Title of Course Course Outcome
Business Ethics and CSR 1. To familiarize the learners with the concept and relevance of Business Ethics in the modern era.
2. To enable learners to understand the scope and complexity of Corporate Social responsibility in the global and Indian context.
Cost and Management Accounting 1. To enhance the abilities of learners to develop the concept of Cost and management accounting and its significance in the business
2. To enable the learners to understand, develop and apply the techniques of costing in the decision making in the business corporate
3. To enable the learners in understanding, developing, preparing and presenting the financial report in the business corporate
E-Commerce 1. To provide an analytical framework to understand the emerging world of e- commerce.
2. To make the learners familiar with current challenges and issues in e- commerce.
3. To develop the understanding of the learners towards various business models.
4. To enable to understand the Web- based Commerce and equip the learners to assess e-commerce requirements of a business.
5. To develop understanding of learners relating to Legal and Regulatory Environment and Security issues of E-commerce.
Entrepreneurial Management 1. To introduce students to the concept, need, and significance of entrepreneurship and its role in economic and social development.
2. To help learners identify and analyze the key characteristics, skills, and qualities required to become a successful entrepreneur.
3. To evaluate how socio-cultural, economic, political, and personal factors influence entrepreneurial development and the role of entrepreneurial culture.
Management for Business Relations 1. To introduce students to the need, importance, and fundamentals of business relationships and their role in organizational success.
2. To familiarize learners with BRM competencies, principles, processes, and emerging trends in managing business relationships.
3. To examine how effective communication influences and strengthens relationships with various stakeholders.

Semester - III

Sr. No. Paper Title of Paper Credits
1 Major Human Resource Management 4
2 Major Marketing Management 4
3 Major Consumer Behaviour 4
4 Major Organizational Behavior 2
5 Elective Retail Management 4
6 Research Project Research Project 4
Total Credits 22

Course Outcomes (CO)

Title of Course Course Outcome
Human Resource Management 1. Analyze human resource planning (HRP), including influencing factors, job analysis, and the role of HRIS in effective workforce planning.
2. Evaluate recruitment and selection processes for managerial personnel, including modern practices such as online recruitment and the role of external agencies.
3. Apply principles of training and development, design effective training programs, and assess their outcomes along with management development techniques.
Marketing Management 1. Analyze the marketing environment by evaluating macro and micro environmental factors and their impact on marketing decisions.
2. Assess consumer and business buying behavior, including decision-making processes and factors influencing purchasing decisions.
3. Apply segmentation, targeting, and positioning (STP) strategies to identify and evaluate suitable target markets and develop positioning approaches.
4. Evaluate product and pricing decisions, including product life cycle strategies, branding, new product development, and pricing policies with ethical considerations.
Consumer Behaviour 1. Explain the concept, features, and importance of consumer behaviour, including types of consumers and the consumer decision-making process.
2. Analyze individual determinants of consumer behaviour such as motivation, personality, perception, learning, and attitude and their relevance in marketing.
3. Evaluate environmental influences on consumer behaviour, including family, social class, reference groups, culture, and opinion leaders.
4. Assess the process of diffusion of innovation and adoption, including innovator profiles and factors influencing acceptance of new products.
Organizational Behavior 1. Analyze retail management strategies such as retail planning, market segmentation, relationship marketing (CRM), and the role of HRM in retailing.
2. Apply principles of retail location planning, store layout, and merchandising, including visual merchandising and retail branding decisions.
3. Evaluate consumer behaviour in the retail context and develop customer-oriented retail strategies to enhance customer service and satisfaction.
Retail Management 1. Analyze conflict and stress management techniques, including types of conflict, their impact, and strategies for maintaining work-life balance.
2. Examine change management concepts, including causes of change, learning organizations, and the role of learning and unlearning in organizational development.
3. Evaluate motivation theories and morale, and examine their impact on employee performance and organizational productivity.
Research Project

Semester - IV

Sr. No. Paper Title of Paper Credits
1 Major Supply Chain Management and Logistics 4
2 Major Marketing Strategies and Practices   4
3 Major Industrial Relations and Labour Law 4
4 Elective Human Resource Information System 4
5 Research Project Research Project 6
Total Credits 22

Course Outcomes (CO)

Title of Course Course Outcome
Supply Chain Management and Logistics 1. Explain the concept, evolution, importance, and processes of supply chain management, including its principles, strategies, and key participants.
2. Analyze supply chain perspectives at global, Indian, and customer levels, focusing on efficiency, value creation, and customer service improvement.
3. Evaluate logistics management, including transportation, warehousing, inventory control, and challenges such as the bullwhip effect and reverse logistics.
Marketing Strategies and Practices 1. Assess the impact of environmental factors using tools such as PESTLE, VRIO, and Porter’s models, and apply these to build customer value and satisfaction.
2. Analyze the development and implementation of marketing strategies using marketing mix concepts, marketing planning, SWOT analysis, and strategic business units.
3. Examine customer relationship management (CRM) and customer loyalty strategies, along with factors influencing consumer behaviour.
4. Evaluate defensive and offensive marketing strategies and their role in maintaining competitive advantage.
Industrial Relations and Labour Law 1. Explain the concept, scope, significance, and evolution of industrial relations, including the roles of key stakeholders and the impact of LPG (liberalisation, privatisation, globalisation) in India.
2. Analyze industrial disputes, their causes, forms, and consequences, along with methods of dispute resolution such as conciliation, arbitration, and adjudication.
3. Evaluate employee discipline and grievance handling systems, including procedures, causes of indiscipline, and grievance redressal mechanisms.
Human Resource Information System 1. Explain the concept, scope, process, and importance of human resource planning, including demand and supply forecasting techniques and barriers to effective HRP.
2. Analyze strategic human resource planning, including its linkage with organizational strategy, HR policies, and HR programs.
3. Assess the role of HRP practitioners and HRP processes in enhancing organizational productivity, including the impact of globalization and strategic HR decisions.
4. Evaluate job analysis, job design, recruitment, and selection processes, along with retention strategies, flexibility practices, and ethical issues in HR management.
Research Project

Expert Faculty

Program Outcome (PO)

PO1 : Professional Development

The aim of this Programme is to develop Commerce professionals with specialised skills and applied competencies in theoretical and practical knowledge.

To acquaint with conventional as well as contemporary areas in the discipline of Management.

To train the student to develop conceptual, applied and research skills as well as competencies required for effective problem solving and right decision making in routine and special activities which will help them in there corporate working.

To inculcate the knowledge of business and the techniques of managing the business with special focus on core areas of Management like Marketing, Human Resource, Finance, Economics and Research.

Programme Specific Outcomes (PSO)

PSO1 : Career Placement

After the successful completion of the degree the student can be placed in various multinational companies belonging to various sectors like Marketing, Finance, Human resource, Operations, etc.

Develop an ability to apply knowledge acquired in problem solving.it will develop team work, leadership and managerial and administrative skills of the students.

The program will develop the ability of the student to work in teams with enhanced interpersonal skills and communication.

To create awareness in application-oriented research through research for business decisions.

Programme Objectives

Career Options

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