Welcome To B. K. Birla College of Arts, Science & Commerce, Kalyan

B. K. Birla Institutes

Welcome To B. K. Birla College of Arts, Science & Commerce, Kalyan Welcome To B. K. Birla College of Arts, Science & Commerce, Kalyan Welcome To B. K. Birla College of Arts, Science & Commerce, Kalyan Welcome To B. K. Birla College of Arts, Science & Commerce, Kalyan

Master’s in E-Commerce

Key Information

Curriculum

Semester - I

Sr. No.	Paper	Title of Paper	Course Code	Credits
1	Major Mandatory Subjects	Quantitative Techniques for Managerial Decisions	BPCEC	3
2	Major Mandatory Subjects	International Finance	BPCEC	3
3	Major Mandatory Subjects	OOPs with Python Programming	BPCEC	3
4	Major Mandatory Subjects	Managerial Economics	BPCECME104	3
5	Major Mandatory Subjects	Financial Management & Techniques	BPCEC	2
6	Major Mandatory Subjects	Management principle and OB/Business Ethics & CSR	BPCEC	4
7	RM	Research Methodology		4
Total Credits				22

Course Outcomes (CO)

Course Code	Title of Course	Course Outcome
BPCEC	Quantitative Techniques for Managerial Decisions	1. Describe and discuss the key terminology, concepts tools and techniques used in business statistical analysis. 2. Critically evaluate the underlying assumptions of analysis tools. 3. Understand and critically discuss the issues surrounding sampling and significance. 4. Discuss critically the uses and limitations of statistical analysis.
BPCEC	International Finance	1. Describe International Financial System and its impact on markets. 2. Critically evaluate the International Instrument and Banking and Finance. 3. Understand and critically implement the International Finance and Project Appraisal system. 4. Identify and manage various types of foreign exchange exposures.
BPCEC	OOPs with Python Programming	1. Understand the principles of object-oriented programming. 2. Implement classes and objects in Python. 3. Apply inheritance and polymorphism to create reusable and extensible code. 4. Utilize encapsulation and abstraction to manage complexity. 5. Develop Python programs using object-oriented design principles.
BPCECME104	Managerial Economics	1. Apply economic principles to management decisions. 2. Managerial uses of Production Function, Short Run and Long Run Production Analysis. 3. Analyze economic information and develop the solution of micro and macro-economic problems. 4. Use them in various economic concepts and models and find out and compare the economic situations of the country.
BPCEC	Financial Management & Techniques	1. Apply the concepts of Environment of finance and Valuation Concepts. 2. Apply the techniques of Investment in Capital Assets and Cost of Capital.
BPCEC	Management principle and OB/Business	1. Apply management thought and modern theory. 2. Apply the knowledge about organizational behavior. 3. Enable the students with Group Dynamics and Team Development techniques
BPCEC	Ethics & CSR	1. Grasp various ethical theories and frameworks and apply them to real-world business dilemmas. 2. Explore the concept of Corporate Social Responsibility (CSR) and its significance in contemporary business environments. 3. Develop critical thinking skills to navigate ethical gray areas commonly encountered in business. 4. Examine the role of leadership in fostering ethical cultures within organizations.
BPCEC	Research Methodology	1. Understand and remember various concepts of research and construct a sound research problem. 2. Develop and create a good research design. 3. Identify appropriate data collection methods and weigh the data collection samples. 4. Develop inferences based on the data collection.

Semester - II

Sr. No.	Paper	Title of Paper	Course Code	Credits
1	Major Mandatory Subjects	Strategic Management Accounting	BPCEC	3
2	Major Mandatory Subjects	Web Programming	BPCEC	3
3	Major Mandatory Subjects	Digital Marketing & e-CRM	BPCEC	3
4	Major Mandatory Subjects	Business Analytics	BPCEC	3
5	Major Mandatory Subjects	Logistics & Supply Chain Management	BPCEC	2
6	Major Mandatory Subjects	Marketing Management/ Service Marketing	BPCEC	4
7	OJT/FP	Project-Based Seminar Paper	BPCEC	4
Total Credits				22

Course Outcomes (CO)

Course Code	Title of Course	Course Outcome
BPCEC	Strategic Management Accounting	1. Implement the different decision-making techniques in the management of business. 2. Apply the knowledge about Break even analysis. 3. Implement the Accounting Information system.
BPCEC	Web Programming	1. Use of the internet, & gain knowledge about HTML. 2. Apply the Page layout and navigation. 3. Implement Java Script, PHP, and MySQL.
BPCECDM204	Digital Marketing and E-CRM	1. Use Digital Marketing 2. Apply Google Analytics 3. Implement the techniques of Search Engine Marketing and E-Mail Marketing.
BPCEC	Business Analytics	1. Understand the Fundamentals of Business Analytics: Demonstrate a clear understanding of the different types of analytics (descriptive, predictive, prescriptive) and their relevance in e-commerce. 2. Collect and Prepare Data: Efficiently collect, clean, and preprocess data from various e-commerce sources ensuring data quality and integrity. 3. Visualize Data Effectively: Create informative and visually appealing data visualizations using tools like Tableau and Power BI to aid in decision-making. 4. Perform Descriptive Analytics: Analyze and interpret key e-commerce metrics to identify trends, patterns, and insights. 5. Apply Predictive Analytics: Use regression analysis, forecasting, and classification techniques to predict future trends and behaviors in e-commerce. 6. Utilize Prescriptive Analytics: Apply optimization and simulation models to support decision-making in areas like inventory management and pricing strategies.
BPCEC	Logistics and Supply Chain Management	1. Apply the managing process of logistics and supply chain. 2. Utilize the elements of the logistic mix. 3. Implement the supply chain management techniques in E-Commerce.
BPCEC	Marketing Management	1. Define and explain key marketing concepts and principles. 2. Analyze market environments and develop suitable marketing strategies. 3. Conduct market research and interpret the results for decision-making. 4. Develop a comprehensive marketing plan. 5. Understand consumer behavior and its influence on marketing.
BPCEC	Service Marketing	1. Identify and analyze the characteristics that differentiate services from goods. 2. Develop effective service marketing strategies. 3. Evaluate the role of service quality and its impact on customer satisfaction. 4. Design and implement strategies for managing customer relationships and service recovery. 5. Apply service marketing concepts to real-world business scenarios.
BPCECOJT207	Project-Based Seminar Paper	1. On Successful Completion of the Course, the Students will be able to Apply the tools & techniques in the real corporate world.

Semester - III

Sr. No.	Paper	Title of Paper	Course Code	Credits
1	Major Mandatory Subjects	Database Management and Information Technology	BPCEC	3
2	Major Mandatory Subjects	Business Intelligence	BPCEC	3
3	Major Mandatory Subjects	Java Programming	BPCEC	3
4	Major Mandatory Subjects	Network Infrastructure and Payment System	BPCEC	3
5	Major Mandatory Subjects	Legal Security & Challenges in E-Commerce	BPCEC	2
6	Major Elective Subjects	Advanced Technology for E-Commerce	BPCEC	4
6	Major Elective Subjects	ECommerce Applications & Security	BPCEC	4
7	RP	Internship	BPCEC	4
Total Credits				22

Course Outcomes (CO)

Course Code	Title of Course	Course Outcome
BPCEC	Database Management and Information Technology	1. Describe the fundamental elements of relational database management systems. 2. Explain the basic concepts of relational data model, entity-relationship model, relational database design, relational algebra and SQL and to design ER-models to represent simple database application scenarios. 3. Convert the ER-model to relational tables, populate relational database and formulate SQL queries on data. 4. Improve the database design by normalization and to familiar with basic database storage structures and access techniques.
BPCEC	Business Intelligence	1. Describe the fundamental elements of relational database management systems. 2. Explain the basic concepts of relational data model, entity-relationship model, relational database design, relational algebra and SQL and to design ER-models to represent simple database application scenarios. 3. Convert the ER-model to relational tables, populate relational database and formulate SQL queries on data. 4. Improve the database design by normalization and to familiar with basic database storage structures and access techniques.
BPCEC	Java Programming	1. Develop a thorough understanding of BI concepts and frameworks. 2. Gain proficiency in BI tools and technologies. 3. Ability to analyze and interpret data to support business decisions. 4. Understand the implementation process and the challenges faced in BI projects.
BPCEC	Network Infrastructure and Payment System	1. Students will be able to design and analyze network infrastructure. 2. Students will understand the workings of different network protocols. 3. Students will gain insights into various payment systems and their security features. 4. Students will be able to integrate and implement secure payment systems in a network.
BPCEC	Legal Security & Challenges in E-Commerce	1. To apply provisions of set off & carry forward of losses from different heads of income. 2. To compute the total income of individuals 3. The Learner will be able to compute the total income of partnership firms and also the maximum 4. to understand the application of GST.
BPCEC	Advanced Technology for E-Commerce	1. To design and analyze network infrastructure. br /> 2. To understand the workings of different network protocols. br /> 3. To gain insights into various payment systems and their security features. br /> 4. To integrate and implement secure payment systems in a network.
BPCEC	E-Commerce Applications & Security	1. to design and analyze network infrastructure. 2. to understand the workings of different network protocols. 3. to gain insights into various payment systems and their security features. 4. to integrate and implement secure payment systems in a network.
BPCEC	Internship	Apply the tools & techniques in the real corporate world

Semester - IV

Sr. No.	Paper	Title of Paper	Course Code	Credits
1	Major Mandatory Subjects	Management Information System	BPCEC	3
2	Major Mandatory Subjects	Introduction to Generative AI for Business Professionals	BPCEC	3
3	Major Mandatory Subjects	Strategic Management	BPCEC	2
4	Major Mandatory Subjects	Mobile Commerce Technology	BPCEC	2
5	Major Mandatory Subjects	Digital Media Law	BPCEC	2
6	Major Elective Subjects	R-Programing/International E-Commerce	BPCEC	4
7	RP	Dissertation	BPCEC	6
Total Credits				22

Course Outcomes (CO)

Course Code	Title of Course	Course Outcome
BPCEC	Management Information System	1. Apply the knowledge of MIS in analyzing business problems and recommending effective solutions. 2. Evaluate the performance and scalability of information systems within an organization. 3. Integrate new technologies into existing systems to improve efficiency and competitive advantage. 4. Articulate MIS concepts and strategies to stakeholders clearly and concisely.
BPCEC	Introduction to Generative AI for Business Professionals	1. Explain the fundamentals of generative AI and differentiate between various models like GANs, VAEs, and transformers. 2. Evaluate the benefits and challenges of implementing generative AI in specific business scenarios. 3. Demonstrate knowledge of ethical implications and data privacy concerns related to generative AI. 4. Utilize generative AI tools to create innovative business solutions and enhance decision-making processes.
BPCEC	Strategic Management	1. Exhibit a thorough understanding of the key principles and frameworks of strategic management. 2. Perform comprehensive strategic analyses of organizations, considering both external and internal factors that impact their strategic positioning. 3. Formulate strategic plans that incorporate various business models and strategies to address complex business challenges. 4. Utilize strategic management tools and techniques to solve real-world business problems and make informed strategic decisions.
BPCEC	Mobile Commerce Technology	This course introduces students to the fundamental concepts, technologies, and practices related to mobile commerce (m-commerce). Students will explore the development, implementation, and management of e-commerce solutions, including mobile payment systems, mobile marketing, mobile shopping, and mobile development app.
BPCEC	Digital Media Law	1. Comprehend and explain the legal regulations affecting digital media. 2. Analyse and apply intellectual property and privacy laws to digital contexts. 3. Evaluate the impact of regulations on freedom of expression and digital media operations. 4. Address emerging legal challenges and ethical issues in digital media.
BPCEC	R-Programing	1. Understand the basics of R programming and effectively navigate the RStudio environment for data input/output and package management. 2. Use appropriate data types, operators, control structures, and loops to write functional R scripts for data manipulation. 3. Implement and apply functions, manipulate text and structured data (lists, matrices, arrays), and convert between data types in R. 4. Analyze and visualize data using descriptive statistics and charts, and handle various data formats such as CSV and Excel in R.
BPCEC	International E-Commerce	1. Understand the basics of R programming and effectively navigate the RStudio environment for data input/output and package management. 2. Use appropriate data types, operators, control structures, and loops to write functional R scripts for data manipulation. 3. Implement and apply functions, manipulate text and structured data (lists, matrices, arrays), and convert between data types in R. 4. Analyze and visualize data using descriptive statistics and charts, and handle various data formats such as CSV and Excel in R.
BPCEC	Dissertation	On Successful Completion of the Course, the Students will be able to apply the tools & techniques in the real corporate world.